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An Integrated Approch to searvice Marketing : A Book of Readings on Markting of Library & Information Services

Gupta, Dinesh.

An Integrated Approch to searvice Marketing : A Book of Readings on Markting of Library & Information Services Dinesh Gupta, Ashok Jambhekar - Mumbai : Allied Publishers Pribvate Limited, c2003. - viii, 327 p.: ill.;

ISBN: 8177644173

Dewey Class. No.: 658.8 / GUP/INT

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An Integrated Approch to searvice Marketing : A Book of Readings on Markting of Library & Information Services

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