TY  - BOOK
AU  - Siegel, Eric,
TI  - Predictive analytics : : the power to predict who will click, buy, lie,or die
SN  - 9781119153658
PY  - 2016///
CY  - Hoboken
PB  - Wiley 
UR  - http://opac.dbit.in/cgi-bin/koha/opac-retrieve-file.pl?id=843ca232068823d9cb86fc895c58dbff
ER  -