TY - BOOK AU - Gupta, Dinesh. AU - Jambhekar, Ashok. TI - An Integrated Approch to searvice Marketing: A Book of Readings on Markting of Library & Information Services SN - 8177644173 U1 - 658.8 22 PY - 2003/// CY - Mumbai PB - Allied Publishers Pribvate Limited ER -