000 | 00507nam a22001577a 4500 | ||
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020 | _a8124202923 | ||
082 |
_a658.8 _bSMI/HAN |
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100 |
_aSmith, Paul W., _9785 |
||
245 |
_aHandbook of Strategic Marketing Communications: _bNew way to build and Integrate Communications |
||
260 |
_aNew Delhi : _bCrest Publishing House, _cc2003. |
||
300 |
_axii, 300 p.: _b[1E] |
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504 | _aThis book is having appendixes from 286-290 | ||
700 |
_aBerry, Chris. _91035 |
||
700 |
_aPulford, Alan. _91036 |
||
942 | _cREF | ||
999 |
_c758 _d758 |