000 00388nam a22001337a 4500
020 _a0415222745
082 _a659.2072
_bDAY/QUA
100 _aDaymon, Christine.
_91179
245 _aQualitative Research Methods in Public Relations and Marketing Communications
260 _aNew York :
_bRoutledge,
_cc2002.
300 _aviii, 293 p.:
_b[1E]
700 _aHolloway, Immy.
_91180
942 _cREF
999 _c871
_d871