000 00384nam a22001217a 4500
020 _a978–0–203–99617–1
100 _aTilde, Heding
_99908
245 _aBrand Management
_bResearch, theory and practice
260 _aUSA
_bRoutledge
_c2009
300 _a286p.
856 _uhttp://opac.dbit.in/cgi-bin/koha/opac-retrieve-file.pl?id=e395804af93fe08e01b49d1e2619e8cd
942 _cE-BOOK
999 _c9403
_d9403